It’s good to give talks about your work. As much as artists often like to stay in that mode of purely visual thinking, and they don’t like the process of translating art into verbiage, it often helps you on a number of levels to prepare an artist’s talk. One of the biggest things it does is help you to clarify for yourself and to your audience (and potential clients) what your work is about. Clarifying the meaning, or the common themes in your work helps you to figure out what your personal brand is; or to use a less marketing-ish term, your personal vision and mission as an artist. This is good because it can allow you to not get bogged down in things that are irrelevant to your interests. (Artists often like pretty or provocative things and while these can be fun, they can also lead us to distractions and procrastinations. Ooh! I see something sparkly . . . )
So getting clear on your personal vision aids you in whittling things down to discover the essence of what you’re trying to achieve as a visual communicator.
We’ll be posting a video soon of our talk soon! Thanks so much to Evan Mauntel for filming!